Johor Darul Ta’zim FC’s (JDT) partnership with International organisation UNICEF to raise funds for the betterment of children dominated headlines as both parties were optimistic of good future together.”The most important aspect in a successful organisation is its human values,” said HRH Major General Tunku Ismail Ibni Sultan Ibrahim, Crown Prince of Johor in press reports. “As an organisation, we are very successful commercially. So for the 2021 season it is very important to ensure we do not lose touch with our roots and our human perspective as an organisation. “We are proud to announce that JDT have secured a partnership with the world’s largest organisation for the betterment of children, UNICEF. This partnership is the first of its kind between a football club and UNICEF in region.”HRH Tunku Ismail and UNICEF Malaysia Representative Dr. Rashed Mustafa Sarwar were both looking forward to the partnership in hope that it will raise awareness and help ensure children in Johor and Malaysia have a better future.

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